The Sent Items tab on the Email Dashboard will allow you to view details regarding the emails you send through Big Biller. Clicking on an email Subject will allow you to view more detailed email stats.
Let’s take a look at a breakdown of the Sent Items tab:
Sent Date – Messages are date and time stamped when sent out of Big Biller
Status – An email may have a status of Pending (if not yet sent), Sent, or Failed
Subject – Clicking the subject line of an sent email will allow you to view detailed email stats for that message
To – This column will display a list of the recipient email addresses associated with this message. Click the three dots to expand and view more when applicable. Any email sent to 11 or more recipients will display “Mass Email” in this column. To view a list of ALL recipients for a mass email, click on the Subject to view the full Sent Email Details.
Total – Displays the total number of recipients for that email
Paperclip Icon – This icon will be displayed for an email that contains at least one attachment
Clicking on an Email Subject will route you to the Sent Email Details page for that specific message. This page contains a detailed breakdown of this specific email message (recipients, subject, related job, etc) as well as the full message body. The right side of this page lists some specific email stats:
Total Recipients – Total number of email addresses that were added to the To field within the email
New Rejection % – Percentage of email addresses that were rejected for the first time
Soft Bounces – The addresses provided are valid, but there was a temporary error with delivery. For example, if the recipient’s mailbox is full, or their mail server is down.
Hard Bounces – There was a permanent error with delivery to these messages. This happens when the address provided is not valid, or does not exist.
New Unsubscribes – The number of recipients that clicked the unsubscribe link at the bottom of the (mass email) message to opt-out of future email correspondence from your firm
New Spam Reports – Spam reports are specific negative responses where the email recipient let the ISP, ESP, or sender know he/she is not happy about the email and wants to report it as spam OR an action taken by an ISP or ESP to block your email because it has been considered it to be spam. These have been identified as spam for the first time.
Old Bounces – The number of email addresses that hard bounced in previous attempts and therefore were not sent in the current message
Old Unsubscribes – The number of recipients included in your total who have opted-out from a previous message sent from you through Big Biller
Old Spam Reports – Spam reports are specific negative responses where the email recipient let the ISP, ESP, or sender know he/she is not happy about the email and wants to report it as spam OR an action taken by an ISP or ESP to block your email because it has been considered it to be spam. These have been identified as spam in the past.
Role Emails – Big Biller blocks mass emails sent to role accounts to protect deliverability. This stat displays the number of recipients that were blocked for this reason. For more information on role email addresses, click here.
If you are discovering that your New Rejection % is 5% or higher, you should start looking into ways to clean up the email addresses in your database that you want to send through Big Biller.
At these elevated levels, your domain, your company’s brand, and Big Biller’s email servers have an increased likelihood of receiving a sub-standard (bad) reputation with major Internet Service Providers (i.e. AOL, Yahoo, SBC, etc.). This bad reputation rating has dramatic effect on the deliverability of not just your emails, but also all email being sent through Big Biller.
The Big Biller Support Team will continually monitor accounts, and for those whose rates are too high and continue to send to bad addresses, we will restrict the number of emails sent through their Big Biller account. Before we restrict the number of emails that can be sent, we will notify the appropriate Big Biller account.
Below are some practical guidelines for reducing the number of bad addresses when sending email through Big Biller.
Only send email to:
- Addresses that you have permission to send to and that you know exist
- People that have applied to jobs on your website
- People who have recently been in contact with your agency
- People you’ve connected with via social media
- People you have met at a recent trade show
Many of our customers have used services like XVerify to help validate email addresses. At your request, the Big Biller Technical Support can provide you with a list of ALL emails within your database. You can then take the list and provide it to our contact XVerify who will run it through a verification process to determine which emails are bad and/or invalid emails.