When Are Job Seekers Most Likely to Apply for Online Job Postings?
Posted on Tue, Jun 21, 2011 @ 08:11 AM
(Article courtesy of HIRING HOOK, Websites for Recruiters)
At Hiring Hook, we’ve offered job posting services to recruiters for years, whether it’s directly to a recruiter’s website or through Job Javelin, which reposts recruiters’ jobs to posting sites all across the Internet.
As a result, we know about the habits of online job seekers, specifically when they apply for positions of interest online. During the past year alone, a total of 277,715 people have applied for jobs posted through both Hiring Hook and Job Javelin.
Which day of the week is most popular with job seekers? The breakdown is below:
Surprising? Maybe not to a recruiter, although some people outside the industry might think that the weekend would be more popular, since people have more free time then.
What about time of day? Which time of the day is the most popular when it comes to job seekers applying for open positions online? Once again, the breakdown is as follows:
As you can see, the time and day most popular for online applications is 11 a.m. on Tuesday. Overall, more than half of all job nominations (54.5%) occur on Monday through Wednesday and over 65% of all job nominations take place between 9 a.m. and 6 p.m.
What does this mean for recruiters and their job postings?
- Make sure you have your jobs posted on Monday. This will give them maximum exposure before they start dropping in the search rankings. Most boards rank by date submitted and relevance. The older the job, the more likely it will be lower on the list.
- You may want to update open jobs every week. In some cases, this will give them a new date, which will move them higher on the list.
- Target email campaigns early in the week, when job seekers are more likely to apply for jobs. In a previous blog post, we revealed that the best times for recruiters to send out emails and get them opened is Tuesday morning between 9:30 and 11:30 a.m. and Tuesday afternoon between 1:30 and 3:30 p.m. Wednesday is the next-best day, and then Thursday, during those same times. The best days to email correspond roughly to the days that job seekers tend to apply for positions the most, so if you can, line those days up.
- Target recruiting calls during these days. Although most top trainers tell you to recruit and market every day, if you had to hedge your bets and choose days, then Monday, Tuesday, and Wednesday might be your best bet.
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(Hiring Hook = websites for recruiters. At Hiring Hook, we design and remodel websites for recruiters, and we’ve worked with thousands of recruiters to help them use their website to leverage their time and resources for the purpose of making more placements. With a Hiring Hook website, recruiters can post their jobs to their website and also have the option of adding them to LinkedIn, Facebook, and Twitter to attract qualified candidates. Candidates visiting a Hiring Hook website can also apply for jobs, complete a "Candidate Profile," upload their resume, and complete a customizable questionnaire.)
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